Executive Summary
This report presents the comprehensive analysis and results of the Wormhole Korea community engagement campaign executed by Highcrypto.io in October 2025. The campaign successfully leveraged Korea's position as the second-largest cryptocurrency market globally to drive significant community growth and engagement for the Wormhole protocol through a strategically designed survey initiative with premium incentive rewards.
The Korean Crypto Market Opportunity
South Korea has emerged as one of the most dynamic and influential cryptocurrency markets in the world. According to Kaiko Research, in 2025, KRW-denominated crypto trading reached an impressive $663 billion.
$663B
2025 Annual Volume
#2
Global Rank
100%
YoY On-Chain Growth
About Wormhole
Wormhole is a leading cross-chain messaging protocol that enables seamless communication and asset transfers across different blockchain networks, facilitating comprehensive blockchain interoperability.
Industry Recognition
Wormhole was the only unconditionally approved cross-chain protocol by Uniswap's Bridge Assessment Committee's security experts, demonstrating its technical excellence.
Campaign Strategy & Execution
The campaign featured a multi-faceted engagement initiative combining community building, user feedback collection, and incentivized participation.
Participation Mechanism
- Join Community: Participants joined official Telegram channels (Announcement & Chat).
- Complete Survey: Users provided feedback on cross-chain experiences.
Incentive Structure
Campaign Results & Impact
The campaign achieved exceptional results, significantly exceeding initial projections.
✅ Key Success Factors
- Strategic Timing: Aligned with increased market activity.
- Localized Approach: Culturally appropriate prizes (Shinsegae, Chicken).
- Low Friction: Simple two-step process maximized entry.
Conclusion
The Wormhole Korea community survey campaign exemplifies effective crypto community building in a high-value market. By achieving over 631% of the target participation rate with 2,053+ engaged respondents, the campaign demonstrated the strong appetite among Korean crypto investors for well-executed initiatives.